Apple Device Sales YOY
Apple Device Sales YOY

Apple iPhone is passing through a low rise across its sales sheet, alongside the sales of the iPad and Mac have also suffered according to the company’s new Q3 financial report for the year 2016. Analysts are curious that if even the phone maker who built an empire over a single product is failing, what is the future of other high-end smartphones.

The latest Q3 2016 financial data shows that Apple has survived a hard-hitting decline in the sales of its pioneer products like iPhone, iPad, and Mac. The change could be ascribed to changing trends and new technologies which are forcing people to finally drop the iPhone hype and try something new.


The smartphone began to discover a falling curve in the start of 2016, which has continued to oppress Apple engineers and designers that what change should they make to keep its sales afloat. A good strategy was the introduction of more economy-friend iPhone SE which performed brilliantly across the international market.

The iPhone sale despite being top Apple product is facing market fluctuations, which raises a huge question on secondary products like Apple TV. However, the company has not revealed any statistics about these products.



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